Build a Resilient NC. One Local Connection at a Time with Circa Directory.
The digital town square powering the Circanomics mission, bringing our circular economy vision to life across North Carolina's communities.
Explore the Local Loop
The Local Economy is Fragmented. We're Connecting the Dots.
The Problem
  • Consumers struggle to find sustainable shopping options despite good intentions
  • Small businesses lack visibility against corporate giants with massive marketing budgets
  • "Circular economy" remains an abstract concept rather than a practical reality
  • Money continually leaves local communities instead of recirculating to build wealth
Our Solution
  • A free, curated directory of vetted local, independent businesses & nonprofits
  • Powerful filters to search by values: "Farmers," "Zero-Waste," "Uses Local Ingredients"
  • Circa Certified Badges that instantly identify businesses verified for sustainable practices
  • Direct connections to the pillars of your community, with easy navigation and discovery tools
How We Keep Value Circulating in North Carolina
The "Local Loop" creates a virtuous cycle where spending locally builds community wealth, reduces environmental impact, and strengthens our regional economy.
Discover
A consumer uses Circa.directory to find a local brewery with the "brewery" filter
Earn
They visit the brewery and earn Circa Rewards for their purchase
Redeem
They use their rewards at another listed business, a local bike shop
Reinvest
The bike shop uses increased revenue to hire locally and source from a Circa-certified recycler
Repeat
The cycle continues as more businesses and consumers join the Local Loop
This circular flow of resources, talent, and money stays within North Carolina, creating resilience against economic downturns and external disruptions.
Circa.directory is the "Where" of the Circanomics Mission
We've translated our core mission pillars into tangible features that drive real-world impact in communities across North Carolina.
Empower Local Economies
Our directory boosts visibility for independent businesses, keeping capital within NC communities. When money circulates locally, it generates 3-7 times more economic activity than spending at chain stores.
Incentivize Sustainable Choices
Value-based filters and Circa Certification make sustainable choices the easiest choices. We eliminate the research burden for consumers who want to align spending with their values.
Measure Tangible Impact
Data on user searches, business profiles, and rewards redemptions provides real-time metrics on local economic activity, giving us actionable insights to strengthen the circular economy.
Build Community Resilience
We create a networked ecosystem where businesses support each other. When one thrives, it lifts up others around it, making communities more adaptable to economic changes.
The Loop is Growing. Join Us.
150+
Local Businesses
Discovered through our platform
45
Nonprofits
Supported in our network
2,500
Rewards
Redeemed at local stores
Pilot Launch Goals for Q1 2026
"Circa.directory brought us customers who care about our values, not just our prices. It's been a game-changer for our small coffee roastery."
- Jasmine Williams, Bright Bean Coffee, Durham, NC
Our growing network of early partner businesses and nonprofits
Ready to Connect, Explore, or Partner?
Find your place in the Local Loop and help us build a more resilient North Carolina economy, one connection at a time.
For Consumers
Discover local businesses that align with your values. Make every dollar you spend strengthen your community.
For Businesses
Join our directory to increase visibility, connect with value-aligned customers, and strengthen local supply chains.
For Grantors/Investors
Support an initiative that creates measurable economic resilience in North Carolina communities.
Real Impact, Real Stories
"Since joining Circa.directory, we've seen a 32% increase in new customers who specifically mention finding us through the platform. The best part? They're already aligned with our zero-waste mission."
- Marcus Chen, EcoEssentials, Asheville, NC
How Circa.directory Makes a Difference
  • For consumers: Simplifies finding businesses that match personal values
  • For businesses: Creates connections with high-value, loyal customers
  • For communities: Keeps resources circulating locally, building resilience
  • For environment: Reduces transportation emissions and supports sustainable practices
  • For Nonprofits: Find new volunteers, reward their efforts and find community driven funding
Every connection made through our platform strengthens North Carolina's circular economy, creating a more sustainable future for all.
Join the Movement for a More Resilient North Carolina
Circanomics isn't just a global theory, its local action happening right now. Through Circa.directory, we're making the circular economy tangible, accessible, and profitable for everyone in North Carolina.
01
Discover
Explore our growing network of value-aligned local businesses and nonprofits
02
Connect
Form meaningful relationships with the people behind the businesses
03
Support
Spend your dollars where they'll have the greatest impact on your community
04
Strengthen
Help build a more resilient, sustainable North Carolina economy
A project by Circanomics - Building the circular economy from the ground up.
This initiative is proudly seeking support from NCIDEA.